Third-party applications provide rich media or text messages to mobile devices as push […]

Many businesses have adopted modern agile or lean approaches, implying that they are […]

The advancement of mobile had changed the whole model of consumerism. Starting from […]

Churn rate is a challenging aspect for any business. For any app or […]

In the past decade, marketing technology (Martech) has seen huge evolution. Marketers expect […]

Banking business has been tremendously successful for a long time. It’s well-established rulebook […]

When users are looking for a specific app for their specific needs, they […]

The marketing and sales team have realized the potential of lifecycle messaging to […]

The Customer Data Platform has rapidly evolved over the past few years. Significantly […]

Before a decade, Data-driven marketing, Artificial Intelligence, and Voice Search Engine Optimization were […]